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Apple apologizes for its tone-deaf ad that crushed human creativity to make an iPad
Apple has reportedly apologized for its tone-deaf “Crush!” ad that sparked a furious backlash — especially with artists. AdAge reports that Apple said the video “missed the mark” and has scrapped plans to run the cutesy-turned-cringey commercial on TV.
Oh no, I think I want an iPad Pro now
Something about this year's iPad Pros compels me.
iPad Pro 2024 vs. 2022: What’s changed
Apple updated its top-of-the-line tablets at its Let Loose event today. Our comparison lets you quickly glance at all the changes to the new model — big and small — to help you decide whether it’s worth the upgrade.
Everything announced at Apple's Let Loose iPad event
Apple's Let Loose event is in the books and, as expected, it was largely about new iPads. Here's everything that Apple announced, including the M4-powered iPad Pro with an OLED display.
Apple 'Let Loose' iPad event 2024: Live updates as Apple unveils the new iPad Pro and iPad Air
Apple is revealing new iPads today, and we're liveblogging all the news from the company's NYC event space.
iPad Air M2 hands-on: A big-screen iPad that doesn't break the bank
Apple's iPad Air update isn't a wild change, but that's OK. It's the first time the company has sold a large-screen iPad for less than $1,000.
Hands-on with the new iPad Pro M4: Absurdly thin and light, but the screen steals the show
The new iPad Pro is shockingly slim and light, especially when you consider how powerful it is.
Apple quietly gives the 10th-generation iPad a $100 price drop
Apple made some changes to the cheaper side of its tablet lineup. The 10th-generation iPad, the newest version of the budget model, now starts at $349, down from its original $449.
Apple Pencil Pro adds squeeze, roll and haptic feedback to its bag of tricks
Apple's new Pencil brings squeeze and roll gestures to its iPad lineup.
Apple's new Magic Keyboard for the iPad Pro gets a function row and haptic trackpad
Apple just announced a new Magic Keyboard intended specifically for the iPad Pro. It’s not available for the iPad Air.
Apple's M4 chip arrives with a big focus on AI
Today at its "Let Loose" event, Apple announced its new M4 chip featuring an upgraded NPU for improved AI and machine learning performance.
Apple's thinner new iPad Pros feature an M4 chip and "tandem" OLED displays
Apple's new iPad Pro models are its most laptop-like tablets yet.
The new iPad Air comes in two sizes, including a 13-inch model
During today's Apple event, the company had some iPad Air announcements to make. Not only is it bringing the M2 chip to the tablet, Apple introduced a larger-screen model with a 13-inch display.
How to watch Apple unveil new iPads today at its ‘Let Loose’ event
Apple is about to announce new iPad models at an event on May 7. The company is expected to tease an OLED iPad Pro and a new iPad Air, among other items.
Apple is launching new iPads May 7: Here's what to expect from the 'Let Loose' event
Apple has scheduled an event for May 7 that'll more than likely focus on new iPads. Here's what we expect the company to show off.
